Chris Wilson's Fresh Peel
Marketing strategy and customer growth shaped by over 20 years of experience across global brands.
Fresh thinking at the intersection of data, technology, and human behavior.
A few companies Chris has worked with:
Freshly Squeezed
Recent Articles
Human Talk: United Airlines and the Comeback Nobody Expected
United is transforming its reputation by leveraging AI and cultural shifts to treat passengers as guests rather than cargo, proving that empathy drives record revenue.
Human Talk Is Back
As generative AI drives a “sea of sameness,” brands must rediscover how to cut through the digital noise by prioritizing human connection over mere optimization.
The Creative Revolution: Why AI Has Killed the Excuse for Boring Marketing
Explore how AI-driven prototyping is eliminating the high cost of visualization, challenging brands to trade safe optimization for bold, high-ROI experimentation.
Testimonials
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CEO, 360training
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"Understands how to use digital tools to create reaction, action, and community while leading the way."
Drew McLellan
CEO, Agency Management Institute
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CEO, REBRANDX
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Olivier Blanchard
Research Director,
Futurum Group